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:: Salesforce / Sales Cloud

Sales Cloud implementation your reps will actually use

A CRM only helps if reps keep it up to date. We set up Sales Cloud around how your team sells, cut the clicks, connect email and calendar, and build the pipeline and forecast views managers need. Then we help you add quoting or Agentforce when you are ready.

Pipeline and forecasting

CPQ and quoting

Email and calendar sync

:: What we do

What our Sales Cloud work covers

New setup, a rescue of an existing org, or the next phase after go-live.

01

Pipeline design

Lead and opportunity stages, required fields and assignment rules that match how deals really move.

02

Forecasting and dashboards

Forecast categories, quotas and dashboards that answer what managers ask in every pipeline review.

03

CPQ and quoting

Products, price books, discounts, approvals and quote documents, with Salesforce CPQ or Revenue Cloud where it fits.

04

Email, calendar and activity

Outlook or Gmail integration and activity capture, so reps stop logging calls by hand.

05

Automation

Lead routing, follow-up reminders, approval flows and handoffs to service or finance.

06

Agentforce for Sales

AI agents that qualify inbound leads, summarise accounts and draft follow-ups for reps to approve.

:: What Sales Cloud does

What Sales Cloud can do for a sales team

Sales Cloud is Salesforce’s CRM for selling. These are the parts most teams use, and how we set them up.

:: How it works

How a Sales Cloud implementation runs

A typical Sales Cloud setup takes six to ten weeks.

Weeks 1 to 2

Discover

Ride along with reps and managers, map the sales process and list the reports leadership needs.

Weeks 3 to 6

Build

Stages, layouts, automations and dashboards in a sandbox, demoed every two weeks.

Weeks 6 to 8

Migrate

Accounts, contacts, open deals and history moved in and checked.

Weeks 8 to 10

Launch

Training by role, go-live and a usage review after 30 days.

:: Step by step

Sales Cloud implementation guide

A Sales Cloud setup that reps actually use follows the way they sell, not the way the software is organised.

01

Map your sales process

Write down each stage, what has to be true to move forward and who approves what. This becomes your opportunity stages and rules.

02

Design accounts, contacts and leads

Decide how leads convert, how accounts relate to each other and which fields are essential. Fewer fields means better data.

03

Set up forecasting and reports

Forecast categories, quotas and the five or six dashboards managers will open every week.

04

Connect email, calendar and phone

Activity capture so reps stop logging calls and emails by hand.

05

Migrate deals and history

Move accounts, contacts, open deals and key history from your old CRM or spreadsheets, cleaned first.

06

Train by role and launch

Short sessions for reps and managers, a mobile setup, then a launch with daily check-ins for the first two weeks.

:: Cost and timeline

How much does a Sales Cloud implementation cost?

Typical prices for our Sales Cloud work, based on a senior team at $25 to $35 an hour. Sales Cloud licences are billed separately by Salesforce, per user per month.

Starter setup

$5k – $15k

4 to 6 weeks

One sales team on standard Sales Cloud: pipeline, leads, email sync, reports and training.

Standard implementation

$15k – $40k

6 to 10 weeks

Several teams, custom stages and approvals, forecasting, data migration and one or two integrations.

Complex sales

$40k – $100k+

3 to 6 months

CPQ, territories, ERP integration and partner or channel sales, delivered in phases.

What it costs to run

Licences per user per month from Salesforce, plus a few days of admin work a month to keep stages, reports and users up to date.

What moves the price

Number of sales teams and processes

CPQ or complex pricing

ERP and quoting integrations

Data volume from the old CRM

Territory and forecasting rules

:: Adoption checklist

How to get reps to actually use Salesforce

Adoption is the difference between a CRM and an expensive address book. These are the habits we design for.

What works

Five or fewer required fields per stage

Email and calendar logged automatically

A mobile layout for reps on the road

Dashboards reps find useful for themselves

Managers run pipeline reviews from Salesforce

One place to ask for changes

What kills adoption

Copying every field from the old CRM

Reports only leadership looks at

Logging every call by hand

Long training sessions a week before launch

Changes nobody explains

:: Why Sterling

What you get

A sales process mapped into Salesforce

Forecast and pipeline dashboards

Email and calendar connected

Clean, migrated deal history

A plan for CPQ or Agentforce next

:: Tools we use

Sales Cloud

Salesforce CPQ

Revenue Cloud

Einstein Activity Capture

Outlook and Gmail

Flow

Tableau

Agentforce

Slack

4.9

Average rating on Clutch · 350+ projects since 2019

:: Questions

Questions about Sales Cloud

How long does a Sales Cloud implementation take?

Do we need Salesforce CPQ?

Can you move our deals from HubSpot or Pipedrive?

How do you get reps to use Salesforce?

What does Agentforce add to Sales Cloud?

What is Salesforce Sales Cloud?

What is the difference between Sales Cloud and Service Cloud?

How does forecasting work in Salesforce?

Who uses Salesforce Sales Cloud?

Can Sales Cloud integrate with Outlook and Gmail?

How much do Sales Cloud licences cost?

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